- July 08, 2024
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The gaming industry is proliferating with the advent of smartphones and PCs. Every age group, from children to adults, is well-engaged and fond of online gaming. The rapid evolution of mobile gaming applications brings compelling opportunities for investors to capitalize on the expanding market, with a growing user base that is more secure from financial turbulence and provides high returns.
The global revenue in the 'Mobile Games' segment of the media market was forecast to continuously increase between 2024 and 2029 by a total of 33.2 billion U.S. dollars (+33.62 percent). After the seventh consecutive year of increasing, the indicator is estimated to reach 131.96 billion U.S. dollars and, therefore, a new peak in 2029, Reported by Statista.
By analyzing the forecast, it becomes crystal clear that investing in the mobile gaming industry can create a boom in the market as it simultaneously fosters growth and healthy competition. Startups and tech giants are the ones who are coming forward to invest in gaming app development.
Top 10 reasons why you should invest in gaming applications
Rapid Growth of the Gaming Industry
The gaming market is growing rapidly. With this popularity, Game app development companies are poised for substantial growth. There are many underlying reasons for this jump, such as changing consumer preferences, the availability of smartphones, and easy access to the internet.
- Changing Consumer Preferences: The rise of online games has fostered social communities where players can come together and play the games in an unbeatable manner. They can be gathered into groups to play online games without stepping out. This approach is changing consumer preferences, as they can play according to their availability, no matter what age group is involved.
- Diverse Gaming Content: The gaming industry has become diverse with the entry of new players, offering a wide range of gaming genres and content types that attract broad audiences and ensure continuous engagement across different population segments.
Significant Earning Potential in the Market
With innovative business trends and exceptional business models, the App Development Company has captivated users' attention and convinced them to download their application for an exceptional gaming experience. however, the large user base is willing to pay subsequently to explore the gaming innovations.
Monetization Methods of Gaming Application
In this market analysis, the Software Development Company selected the monetization methods to gain high revenue.
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Freemium Model: Many Android development companies have launched free-to-download gaming applications that attract a large user base while allowing in-app purchases, which brings revenue to the table.
- Subscription Models: This allows the subscription-based model to foster revenue generation, where the company charges monthly fees and offers annual plans.
- Advertisement: Ad integration helps generate high revenue without even charging the users. It includes rewarded video ads, banners, and more.
- Live Gaming Streaming: It is trendy nowadays for gamers to stream on YouTube to grab user attention and drive revenue from advertisements, donations, and subscriptions.
Technological Advancement to Energize Gaming Trends
The dominance of technology is unbeatable. As time rolls on, technology has been deployed in so many industries, creating a vivid need to uplift businesses. Innovations in hardware, like high-performing PCs and powerful consoles, enable developers to create a more compatible and exciting game that meticulously engages users.
- High-level Graphics: In modern times, GPUs can operate with a high-resolution display that provides highly detailed and realistic characters and visuals.
- Artificial Intelligence: AI assists in the development process, such as testing, debugging, and even content creation. With this technological advancement big companies and startups can invest in the gaming market by undertaking all these profit measures.
- AR/VR: Enabling AR/VR technologies provides an immersive gaming experience, allowing users to feel themselves in the game.
Increased User Engagement
Investing in gaming app development that focuses on user engagement helps retain and turn users into potential customers. It keeps the audience engaged and entertained simultaneously. Users are glued to your gaming application and impressed with certain standardized features of the mobile app development services.
- Personalization and Customization: Allowing users to customize their character maintains the feeling of personalization, which sincerely connects users to the application. Users will be interested in continuing to play the game with immersive joy and enthusiasm.
- Reward systems: Enabling the reward system motivates them to return to the game to unlock the gaming challenges.
Increased Cross-Platform Opportunities
Gaming applications are performed on multiple cross-platforms to provide accessibility to users. They allow them to play from anywhere and anytime without any device issues. Ultimately, this boosted user engagement and proved beneficial in popularizing the games.
Investing in Intellectual Property
This allows Android and iOS app development companies to dominate the gaming market with unique gaming ideas and executions. Under this, Android App Development Companies can develop unique platforms, allowing the space to create unique characters, storylines, and gameplay mechanisms that differentiate a software company from its competitors.
- Long-Term Value: Developing a gaming platform and owning its ownership creates valuable assets. It adheres to profit creation and makes your product feel like a fine wine.
- Attracts Investment: It is evident that strong IP Portfolios attract investment, as they have the potential for sustainable revenue growth.
- Franchise Development: A successful IP can be expanded into a franchise to leverage multiple successful projects, and it ultimately builds strong brand recognition worldwide.
High Retention Rate in the Gaming Industry
Nowadays, users are looking for a high-quality gaming experience, so if any gaming application fills this current need, users will draw their attention to it. Ultimately, companies can witness an unexpected growth in retention rate, and users will be satisfied with the outstanding gaming application.
Diverse Audiences across the Globe
Gaming industries attract a wide range of audiences from different age groups. The sole purpose of using this application is to elevate boredom from life or earn money from live streams and more. Therefore, diverse audiences mean multiple uses of applications and stays always on demand.
Community Building for the Success of an Application
In mobile gaming applications, players build a community to socialize with their audience, which boosts the feeling of brotherhood and keeps them motivated to engage with the applications. This ultimately leads to the longevity and success of the gaming application.
Popular Among the New Generation
Mobile gaming applications are the new wave in technology. They have been covering most of human life, so allowing them into the entertainment sphere fills the new generation with excitement and growing opportunities. Recently, it has been shared that online games significantly improve people's mental ability to process the future-oriented digital world.
Honkai: Star Rail - A Case Study of Market Capture in Mobile Gaming.
Honkai: Star Rail is a Chinese-based mobile application launched globally in 2023. It was developed by Hoyoverse as part of the Honkai series. It gets the moment just after launch and achieves remarkable growth throughout the year.
This mobile gaming application is based on a strategy called RPG (Roll-Playing Game), which takes players on a cosmic adventure across different worlds. On the market front, it has 100 Million+ downloads, including a 24 million+ user base by July 2024. Statista unveiled that Honkai: Star Rail has achieved 82.77 million dollars in the U.S. through in-app purchases in March 2024.
How to create the first gaming app?
After knowing the reasons for investing in a gaming application, the next question arises, How do you create the first gaming application to get all its benefits? An App Development Company uses many steps to build an application, so let’s walk through them together.
Ideation, having a core idea of what you are supposed to build is mandatory. You can plan your concept by evaluating its good and bad impacts. Next comes designing the application. In this section, you can design the gaming app from the core. Depending on the requirement, you can pick low-fidelity or high-fidelity prototyping, which can fulfill your purpose meticulously—coming to the next GDD, where you define the game’s genre, scope, and specialization.
Next is the UI/UX, a crucial milestone that defines the application outlook and ensures a smooth game-play experience. After determining the UI/UX part, developers move to the backend part of the application and use the tools and technologies to build it from scratch.
Last but not least, after doing so much work, the time comes to earn, so yes, after all this, developers monetize the application to generate a high ROI. Once all these things are done, we can launch the application into the market and scale the business meticulously.
For comprehensive details, you must check our blog on how to create the first gaming app to get relevant information about the gaming application.
How much does it cost to create a gaming app?
Developing a gaming application varies on the different factors. Before moving ahead, you can determine which type of application you want to build on.
Factors affecting the cost of the gaming application
- Type of gaming application: Costs primarily depend on the requirements, such as what kind of gaming application you are looking for. A simple application like puzzles or casual games may cost approximately $15 to $20. On the contrary, AAA games (high-end, large-scale games) can cost you more than this.
- Development Team: A Development team can also impact the cost. If a team of freelancers takes on the project, it may be cheaper, but can’t commit to the quality front. On the contrary, agencies and companies are more reliable regarding timely delivery and quality assurance.
- Platforms: If the gaming application has been developed for a single platform, like iOS and Android, it may cost less than cross-multiple platform development.
- Features: This is also crucial, your costs grow as the feature lists grow. Suppose you are looking to enable the advanced features. In that case, it takes more time for the developer and the complexity of the tools, so application features impact the overall costs of the gaming application.
FAQs
How long does it take to develop a gaming application?
Developing an application is not easy. It requires proper communication, approvals, complex coding, and smooth UI/UX design. However, if you are looking to create a simple application, it might take an estimated 6 months, or if the application is quite complex, more than this will work.
Therefore, if you are on the hunt, you can contact us. We could collaborate on your requirements and will provide you with an estimate of time, cost, and everything else.
What are the current trends in gaming app development?
As per the latest update, Augmentation Reality (AR) and Virtual Reality (VR) integrations, cloud gaming integrations, and artificial intelligence cater to the current Esports requirements. With the advent of the latest technologies, gaming qualities have become premium, where users can see themselves in the game.
About Author
Mansi Garg
Chief Operating OfficerView All Articles
An extensive background working in Tech, Travel, and Education Industries. Currently involved in entire business operations process: Benefits strategy and implementation, systems integration, Human Resource handling, Outsourcing engagement & strategizing the company architecture. Learning different stages of the business cycle. Coached leaders in various areas, including - employee relations, complaints, and response management.
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